In the 2011 Shanghai Auto Show, Volvo Car Corporation shows a masterpiece of Scandinavian design car buyers with exquisite tastes.
Volvo Concept universe is a large luxury sedan with a design language human-centered news pays tribute to the beautiful lines of classic Volvo models.
"Volvo Universe Concept offers the world a taste of what people can expect from our next top-the-line sedan," said Stefan Jacoby, President and CEO of Volvo Car Corporation.
long-term strategy of Volvo Car Corporation is to be internationally successful company with products designed around our customers needs and lifestyle.
Scandinavian design is to understand and meet the people. Volvo Car Corporation aims to be the brand that truly reflects what buyers want modern luxury car.
Volvo Universe Concept was designed to provoke an unconscious desire and a sense of timeless beauty.
He goes ahead with its roof of a coupe and contemporary full-back but he is also the proud heritage of Volvo true by borrowing design elements of classic models from the past.
"As luxury items very well, this design is in hand and feels sturdy enough to withstand the test of time," says Peter Horbury, executive vice president of design at Volvo Car Corporation. "We will compete with the best our particular kind of Scandinavian design. It's the same performance and technology, but without superficiality or a complication."